Learning that owner Patterson "Pat"
Buckley is planning to close down the newspaper where she works,
reporter Jean Christy suggests that he rehire former managing
editor, Robert Kensington Lansford, who now has a public relations
business. Pat refuses, so Jean approaches Bob on her own.
Bob is reluctant until he learns that Pat is engaged to Lorri
Dillingwell, the granddaughter of millionaire John P. Dillingwell, a
man Bob wants as a client.
The next morning, Bob offers to rescue
the paper if Pat will give him complete control in running it.
He also tells Pat that Jean is in love with him, and Pat is secretly
pleased. When Bob, whose motto is "if you can't give them
someone to love, give them someone to hate," suggests they could
increase the paper's circulation by naming Dillingwell an enemy of
the people, however, Pat objects because he wants to protect Lorri.
Pat is overruled when Bob reminds him of their agreement.
Lorri and Pat quarrel over the paper's attack on her grandfather and
she breaks up with him.
Later, Bob sneaks into Dillingwell's
estate, hoping to convince him that he needs to improve his now
sullied image. Dillingwell does not care about his image, but
Bob challenges him to a toy train race which he wins by greasing the
tracks used by Dillingwell's trains. Impressed by the trick,
Dillingwell agrees to hire Bob as his publicist, after which Bob
convinces Dillingwell to give money to charity as a public relations
ploy. Pat now believes that Jean is in love with him, while
Lorri thinks she is in love with Bob, and Bob and Jean are in love
with each other.
Meanwhile, Bob asks Dillingwell to use
an assumed name and buy the land owned by the newspaper. When
Jean discovers the ruse, Bob asks her not to print the truth.
He explains that his public relations campaigns are designed to
force wealthy men to donate to good causes. Feeling that Bob
has lied to her, Jean agrees to elope with Pat. Bob and Lorri
follow them and at the last minute, Jean marries Bob while Lorri
marries Pat.
_01.jpg)
