Canny couturier model Schatze Page
leases a posh New York City apartment owned by Freddie Denmark, a
businessman "on the lam" from the Internal Revenue Service because
of overdue taxes, and calls her friend, Pola Debevoise, to inform
her that the deal is set. Pola, who vainly refuses to wear her
glasses, despite being "blind as a bat," arrives and persuades
Schatze to invite fellow model Loco Dempsey to live with them,
though she has only a quarter.
Instructed to bring lunch, Loco arrives
with several bags of groceries carried by Tom Brookman, who paid for
her food when Loco pretended to have forgotten her wallet.
Although Tom is immediately taken with Schatze, she ushers him out
and opines that a man met at the coldcuts counter is not as
attractive as one met at the mink department in Bergdorf Goodman.
Schatze then tells Loco that she and Pola have taken the apartment
in order to find rich husbands, and that after divorcing a "gas pump
jockey," she now wants to live in luxury. Impressed with
Schatze's scheme, Loco and Pola agree, but after three months, none
of the women have become engaged and Schatze has to sell the
furniture to pay the rent.
One afternoon, Loco comes home with
another gentleman bearing boxes, J.D. Hanley, and despite the fact
that J.D. is middle-aged, Schatze flirts with him upon learning that
Loco met him in the mink department at "Bergdorf's." J.D. invites
the women to a reception that night, and afterward, the women
accompany their dates to a restaurant. Pola is escorted by J.
Stewart Merrill, an eye-patch wearing "Arab" who brags about his
money, while Loco is accompanied by Waldo Brewster, a rich
businessman who complains about his wife. While Schatze
genuinely begins to enjoy J.D.'s company, Brewster mentions his
lodge in Maine, and Loco, mistakenly assuming that he means an Elks
Lodge, agrees to accompany him there.
That night, Schatze dreams of spending
J.D.'s money, while Pola dreams of being showered with jewels in
Arabia, and Loco dreams of a hot dog and a beer. Meanwhile,
Tom becomes frustrated by Schatze's refusals to date him because she
thinks he is a "gas pump jockey." Unknown to Schatze, Tom is a
multi-millionaire, and one day, asks her boss, Mr. Antoine, to
show him clothes to purchase for his aunt. Loco and Pola are
pleased to see Tom, but Schatze is annoyed by his nerve and attempts
to tell Antoine that Tom is conning him.
Soon after, Loco travels with Waldo to
Maine, and there is aghast to discover that Waldo's lodge is just a
house. The annoyed Waldo tells Eben Salem, a forest ranger who
met them at the train station, that they will be returning to New
York, but Loco begins to feel ill and is diagnosed with measles.
While Loco rests, Schatze continues to date J.D. in New York.
One evening, elevator operator Mike sneaks Freddie into the
apartment so that he can recover a document that could resolve his
financial dilemma. Freddie is forced to hide on the balcony,
however, when Schatze and J.D. return from a date and J.D. announces
that he is returning to Dallas. When Schatze protests that she
prefers older men, J.D. proclaims that their marriage would be
wonderful for him but disasterous for her, and as a farewell
present, buys back the apartment's furniture.
Schatze's dismay is heightened by the
news that Pola is engaged to Stewart, who is taking Pola is to
Atlantic City "to meet his mother." Schatze's concerns are borne out
when Stewart phones Pola with flight times, and unknown to her,
lifts up his eye patch to read the schedule. Fortunately for
Pola, her bad vision causes her to board a plane bound for Kansas
City, and she sits next to Freddie, who finally succeeded in
retrieving his papers. Despite Pola's fears that "men aren't
attentive to girls who wear glasses," Freddie, who also wears
glasses, assures her that her glasses make her look even more
beautiful.
The couple cuddles during the plane
ride, and Freddie explains that his accountant cashed his IRS
payment himself, instead of sending it to the government, and that
he is going to Kansas City to confront him. Meanwhile, in
Maine, Loco has recovered from the measles, which have now felled
Waldo, and has fallen in love with Eben, who is chagrined to realize
that Loco thought he actually owned the forest that he supervises.
Waldo and Loco drive back to New York, but along the way, are
stopped on the George Washington Bridge and photographed as the
fifty millionth couple to cross it, thereby destroying Waldo's
carefully crafted alibi to deceive his wife about his trip.
Weeks later, Schatze wonders where Loco
and Pola have gone and is again forced to sell the furniture.
She finally succumbs to Tom's request for a date, although she harps
on his lack of money and states that she never wants to see him
again. Despite her resolve, Schatze continues to see Tom and
falls in love with him. When J.D. returns to propose to her,
though she quickly accepts.
On her wedding day, Schatze paces
nervously and is surprised when Loco appears and announces that she
returned to Maine and married Eben. Schatze is disappointed to
learn that Eben is poor, but Loco assures her that they are in love.
Pola also appears and introduces Freddie, to whom she is now
married, although he, too, is without funds. Schatze grandly
informs them that J.D. is worth a fortune, but as the wedding
ceremony begins, Schatze fakes an ankle injury and asks J.D. to help
her to the bedroom. There, Schatze tells J.D. that he is too
nice to marry someone who does not love him, and he guesses that she
is in love with someone else. Schatze reluctantly admits that
she has fallen for Tom, and J.D., who knows that Tom is even
wealthier than he, does not disclose Tom's secret.
Soon after, Schatze has married Tom, and the three couples go to a diner to
celebrate. As the women joke about how much their husbands are
worth, Tom states that he is worth approximately two-hundred-million
dollars. They all laugh until Tom pulls out a thick wad of
$1,000 bills to pay the check, and after their wives have fainted,
the husbands drink a toast to them.
Notes
The film is based on the plays The Greeks Had a Word for It
by Zoë Akins (New York, September 25, 1930) and Loco by Dale
Eunson and Katherine Albert (New York, October 16, 1946).
The film begins with an almost
six-minute sequence showing Alfred Newman conducting the Twentieth
Century-Fox Symphony Orchestra as it plays part of the well-known
score he wrote for the 1931 United Artists release
Street Scene. At the completion of the song, the opening
credits of the film begin, and the orchestra briefly appears again
at the end of the picture. As noted by contemporary sources,
the sequence was included to demonstrate the versatility of
CinemaScope and stereophonic sound. How to Marry a
Millionaire was Twentieth Century-Fox's second CinemaScope
release, although it had completed production before
The
Robe, which was released first.
According to modern sources, George
Cukor suggested to
Lauren Bacall that she persuade Twentieth Century-Fox production
chief Darryl F. Zanuck to purchase the rights to Zoë Akins' play
The Greeks Had a Word for It. Producer-writer Nunnally
Johnson then added elements of the Dale Eunson-Katherine Albert play
Loco to build up
Betty Grable's role. Although studio publicity announced
that production manager Gaston Glass's teenage son Paul would be
making his screen debut in the film as a piano player, his
appearance in the released picture has not been confirmed.
HR news items include George Dunn and Donald Kerr in the cast,
but their appearance in the completed film has not been confirmed.
A January 1953 HR news item includes Larry Keating in the
cast, but he was not in the released picture.
There are several "inside" jokes in the
film, among them, the fashion show sequence, when
Marilyn Monroe's character, "Pola," appears in a
diamond-encrusted bathing suit and the mistress of the fashion house
states that "diamonds are a girl's best friend," a reference to
Monroe's hit film
Gentlemen Prefer Blondes. Pola's complaint that "men
aren't attentive to girls who wear glasses" is a play on the famous
Dorothy Parker quip "men don't make passes at girls who wear
glasses." While "Loco" is in Maine with "Waldo," they listen
to the radio and she insists that the musician playing is Harry
James, who in real life was married to Grable. When "Schatze"
attempts to persuade "J.D." that she prefers older men, she lists
"that guy who was in
The African Queen" as one of her crushes. The star of that
film,
Humphrey Bogart, was married to Bacall.
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Some modern sources incorrectly state
that Monroe receives top billing over Grable in the onscreen
credits, although Monroe did receive first billing in the film's
trailer and advertising. It was the first time since 1941 that
Grable did not receive top billing in advertisements for one of her
films, according to modern sources. How to Marry a
Millionaire was Grable's last contract film for Twentieth
Century-Fox, to which she had been under contract since 1936.
According to a July 1953 HR news item, the "amicably agreed"
split came after "a series of disputes" during which Grable was put
on suspension for refusing various roles assigned to her.
Grable did appear in the studio's 1955 production How to Be Very,
Very Popular, but as a freelance artist.
According to HR news items,
background sequences for the film were shot in New York City and Sun
Valley, Idaho. Charles LeMaire and Travilla received an
Academy Award nomination for Best Costume Design (Color) for their
work on How to Marry a Millionaire. The film, which
garnered excellent reviews, was a smash hit and grossed
approximately eight million dollars worldwide, according to modern
sources. According to an April 1954 Var news item, New
York City resident Eveyln Paige filed a libel and
invasion-of-privacy suit against Twentieth Century-Fox, because of
similarities between the character of "Schatze Page" and herself.
The outcome of the suit has not been determined.
Akins' play The Greeks Had a Word for
It was also used as the basis for the 1932 United Artists
release The Greeks Had a Word for Them, directed by Lowell
Sherman and starring
Joan Blondell,
Ina Claire, and
Madge Evans. According to modern sources, Grable appeared
in the 1932 production in a bit role as a showgirl. The 1953
film was the basis of a 1957 - 1958 syndicated television series
entitled How To Marry a Millionaire, which starred Barbara
Eden, Lori Nelson, and Merry Anders (who appears in the film as a
model). In 2000, Fox Television announced plans for a comedy
series entitled How to Marry a Billionaire, in which three
male roommates would try to find a rich wife. Although some
modern sources state that films such as Working Girls,
Three Blind Mice,
Moon Over Miami, and Three Little Girls in Blue are based
on the same sources as How to Marry a Millionaire, they are
not.
Music includes: The Twentieth
Century-Fox Symphony Orchestra's "Street Scene," composed and
conducted by Alfred Newman; and "New York," music and lyrics
by Alfred Newman and Ken Darby.