Popular Los Angeles radio singer Gary
Mitchell's refusal to sign another contract with Felix Hofer, the
sponsor of the "Enchanted Hour," angers Doug Blake, his agent.
Gary offers to take Doug with him to his new program as his
secretary, but Doug vows to find a new "Gary Mitchell." Doug's
boss, Thomas Hutchins, begs Doug to offer Gary anything he wishes in
order to convince him to sign with Hofer, but Doug quits rather than
comply.
In New York, Doug searches everywhere
for a replacement act and is about to give up when he hears Martha
Gibson, a turntable operator for a jukebox service. For
singing to Doug, rather than playing a record, Martha loses her job,
and so misses Doug when he hurries to the station to sign her.
After a few more misses, the two finally
connect and set off for California, and Martha, a war widow, is
forced to leave her young son Freddie behind with her uncle Charlie.
In Los Angeles, Martha auditions for Hofer, who does not like her
upbeat, jazzy singing, but Gary is attracted to her and invites her
to lunch. Doug is still determined to make Martha a success.
He persuades Vivian Martin, Hutchins' secretary to share her
apartment with Martha and then tries unsuccessfully to find her a
job. Finally, Martha gets herself a job at a nightclub, but
conditions there are so bad that she quits.
Later Doug flies Freddie out to
California, imposing yet another roommate on the irritated Vi.
When Doug hears Martha singing to Freddie, he realizes that her
strength is in ballads, not jazz. To get the money to audition
her again, Doug sells Vi's car and arranges for Martha to sing on
the radio. His efforts are wasted, however, when Hofer fails
to listen to the performance. Later, Gary invites Martha to a
party which is attended by agents and sponsors. Doug sneaks in
and arranges for Martha to sing, but Gary picks a fight with him,
and again Martha loses the opportunity to perform.
One night, a drunken Gary misses his
broadcast, and Martha replaces him. This time Hofer loves her
singing and fires Gary. Afterward, Martha tries to find Gary,
with whom she is in love, but he has disappeared on a binge.
One night, after reading a bedtime story to Freddie, Doug proposes
to Martha, who turns him down because she is still in love with
Gary. After Gary returns, Doug begs Hutchins to take him back
as a client, and when Hutchins refuses, arranges for him to sing at
the Cocoanut Grove nightclub. He is so nervous that Martha
joins him and helps him successfully complete his performance.
At the end, however, Martha realizes that while Gary is selfish and
egotistical, Doug is generous and loving, and she reveals that she
returns Doug's love.
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